YAFE

Instagram · Payment · Delivery

A comment becomes a sale.

Your work deserves more than a link in your bio. Choose a keyword, attach your post or reel, and give interested people a direct path to buy your digital file.

Instagram connection and payments are being prepared for launch.

DB
shop.dabee
Instagram · example
N
noor.k commented on your Reel  BEE
Matched the keyword on this reel
Here is the DA Bee Colouring Pack. Open your link, enter your email and pay to receive the file.
DA Bee Colouring Pack
Digital download · example checkout
$9
Paid · 14:02
✉ Delivered to noor@… by emailcolouring-pack.pdf · 14:02

How it works

From a comment to their inbox.

One connected journey for your customer. One place to manage it for you.

01

They comment

Your keyword, under the post you attached it to. Nothing fires anywhere else.

02

They get a DM

A reply with their product link, triggered by the keyword on your chosen post.

03

They check out

They open the link, enter a delivery email and continue to the payment page.

04

The file arrives

After payment is confirmed, they receive a protected download link. The order appears in your account.

A simple automation

Your file. Your price. Your post.

Sell the things you have already made: guides, templates, presets, worksheets and digital packs.

  • Choose a word or phrase your audience will remember
  • Upload once and prepare the message they receive
  • Save your draft and attach the post when it is published

Keep it organized

A home for every idea.

Group your automations into projects. Keep your files together. See which products lead to orders and which need another look.

Start with one product and one post. Build from there.

Setting one up

Built before the post exists.

You prepare everything first, publish when you're ready, then attach it in one tap. That's the right order — you can't pick a post that isn't up yet.

  1. Choose your triggerA word, a phrase, or any comment on your chosen post.
  2. Upload your fileAdd a title and write the message your customer receives.
  3. Set your priceChoose the amount you want to charge.
  4. Save your draftEverything can be ready before your post is published.
  5. Assign the post or reelChoose your published post, review the flow and activate it when your account is connected.

What it replaces

Four tools and a spreadsheet.

A chat automation toolthe DM
A payment link you paste inthe money
A file host and a mailerthe delivery
A spreadsheet of ordersthe records
YAFE One account. One keyword. One post.

Pricing

Choose how you pay.

Pay as you go
20% per sale
  • No monthly fee
  • No setup fee
  • For accounts still finding what sells
Create account
Subscription
$49.90 / month
  • Plus 2.5% per sale, flat
  • Cheaper past roughly $285 a month in sales
  • For accounts that sell every week
Create account

Prices are in USD. Bank transfer charges may be deducted from payouts. The subscription renews through a payment link; there is no automatic card charge. Payment activation is pending.

About YAFE

Make something worth sharing.
Make it easy to buy.

YAFE brings the steps between an Instagram comment and a digital download into one place. It is for people who make useful things and want a simpler way to sell them.

Our vision

Creative work, within reach.

A world where independent creators can turn the value they make into a business they control.

Our mission

Make the next step simple.

Help creators connect interest, checkout and digital delivery through a clear, dependable workflow.

What we stand for

Simple to use.
Clear about what matters.

01

Clarity

Understand the price, the next step and the status of your order.

02

Creator control

Your work, your price and your choice of when to publish.

03

Care

Treat customer information and purchased files with care.

04

Follow-through

Make the complete experience matter, including when something needs help.

Behind YAFE

Let's build a simpler way to sell.

YAFE is a product of Javvy Group. We are developing a focused tool for selling digital products through Instagram, with a clear path from first interest to delivery.

Talk to the YAFE team

Straight answers

The things worth asking.

What is YAFE being built to do?

Connect an Instagram comment to a digital product purchase: a DM link, delivery email, payment and protected download. Instagram connection and MyFatoorah activation are still being prepared.

When do I get my money?

Buyers pay YAFE and YAFE pays you, by transfer, within 10–14 days of the sale. Your balance updates the moment a payment clears and every sale behind it is listed. Minimum transfer is $25.

What if I attach the post late?

You can prepare the automation before publishing. Attach the post once it exists, then activate it. Handling older comments depends on platform permissions and time limits; it is not a guarantee that every past comment will receive a message.

Will this get my account restricted?

YAFE is being built around Meta's official APIs and user-triggered replies. Meta controls app approval, messaging limits and account restrictions. Connecting a tool does not exempt an account from those rules.

Can the same keyword mean different things?

Yes, and it should. A keyword belongs to a post, not to your whole account. BEE can sell the colouring pack under Monday's reel and something else entirely under Friday's carousel.

What can I sell?

Any file up to 40 MB — a PDF, a preset pack, a template, an audio file. It's stored where nobody can reach it by URL, and buyers get a link that expires and stops working after a set number of uses.

What do I need before I start?

An Instagram Professional account linked to a Facebook Page, and the file you want to sell. Your connection must be approved and active before an automation can run.

Sell the thing you keep getting asked for.

Pick a keyword, upload the file, set the price. Prepare your automation, then connect it to the post that introduces your product.

Or write to j@javvygroup.com directly.